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Your Cell Phone at the Center of Social Responsibility

In the Power and Purpose blog, we spend a lot of time talking about high-level trends in the social impact spaScreen Shot 2015-12-02 at 3.45.02 PMce and what’s being done in industry. However, there are many simple actions that you can take, with the power in the palm of your hands through your cell phone, to make social impact a bigger part of your decision making as a consumer.

One of these simple actions is downloading particular apps to your cell phone. There are many innovative companies out there creating wonderful solutions to end poverty, climate change, animal cruelty and many other critical global issues.

In this blog, we’re going to outline a mere five great apps that stress socially responsible actions, yet the list is much more expansive.

  1. Good On You – Apple and Android

Good on You is an app developed in Australia that helps shoppers choose brands that have a positive impact on people, animals and the planet. It allows people to make informed purchases through information regarding the environmental, labor and animal protection standards of major fashion brands.

  1. SeeClickFix – Apple and Android

SeeClickFix allows people to use GPS technology to improve their communities. Essentially, you capture picture of potholes, graffiti, or other problems with infrastructure in your city, geotag it, and the app will document the issue and report it to your local government. Hundreds of cities and municipalities across America have now signed up with SeeClickFix.

  1. Spoora – Android

Spoora is an instant-messaging platform that allows users to redistribute part of app advertising revenues towards social-civil organizations and NGOs. Users collect “spooris” currency for messages or actions they take on the app and then are able to exchange their spooris for real dollar donations to charities and NGOs of their choice.

  1. Energy Consumption Analyzer – Android

Energy Consumption Analyzer allows you to track your energy consumption over time. By periodically entering readings from your meter, the app calculates the average normalized rate of consumption per hour, day, week, or month (between two readings) and draws a graph showing the consumption rate over time.

  1. Seafood Watch –Apple and Android

Seafood Watch helps you choose ocean-friendly seafood at your favorite restaurants and stores. The app allows you to learn more about the sustainability of the seafood you eat, get recommendations for seafood and sushi, and locate local businesses that serve sustainable seafood. By using this app you can help reduce overfishing while still enjoying seafood.

These following three sites are not technically apps that are designed for phones, but they are still useful tools that you can use online to make an impact.

  1. 80,000 Hours

80,000 Hours is an online career guide that helps people make career choices that will lead to the most impact on the world. The company does in-depth research into how graduates can make the biggest difference possible with their careers, both through overall career choice and within a given field.


Freerice is a non-profit website that allows people to donate to charity in a fun and educational way. Users play vocabulary games, and with each correct answer they win a small amount of rice that will be donated to a hungry person in need.

  1. aVoid

aVoid is a browser plugin that helps users avoid products that are linked to child labor. Once you’ve installed the plugin, when you’re shopping online, all products that are made with child labor will be blocked out. It works with major online shops such as Target, Google and Amazon, and works for those in the United States, France, Germany and the UK.

Technology is indeed an incredible tool! We hope you consider the myriad of ways you can use your technology tools to make impact decisions.

Maggie & Hector

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